U-Haul’s Data Confirms: South Carolina is a Magnet for Growth
The recently released U-Haul Growth Index has solidified South Carolina’s reputation as a top destination for in-migration, ranking the state first in the United States for 2024. The U-Haul Growth Index serves as a reliable measure of how effectively states, metros, and cities are attracting and retaining residents, offering unmatched insights into migration trends within the industry. This milestone represents a remarkable leap from its previous fourth-place ranking, with over 51.7% of U-Haul movers arriving in the state. This data emphasizing this surge in population underscores South Carolina’s increasing appeal as a vibrant and prosperous location, presenting a compelling investment opportunity in fast-growing submarkets like Rock Hill.
Top 5 U.S. Growth States (U-Haul 2024):
1. South Carolina
2. Texas
3. North Carolina
4. Florida
5. Tennessee
The Charlotte metro area — which includes the Roers Companies’ “Marlowe” project in Rock Hill, South Carolina — is also experiencing robust growth. Ranked second among U.S. metros in 2024 by U-Haul’s index, Charlotte recorded significant net gains in one-way truck arrivals. This highlights the area’s strong appeal to new residents. Rock Hill, located just 30 minutes from Charlotte, benefits directly from this spillover growth, driven by job creation in industries like technology, healthcare, and advanced manufacturing, as well as the region’s overall high quality of life.
Top 5 U.S. Growth Metros (U-Haul 2024):
1. Dallas, TX
2. Charlotte, NC
3. Phoenix, AZ
4. Lakeland, FL
5. Austin, TX
The sustained population growth in South Carolina and the Charlotte metro area is driving strong demand for high-quality housing options. Recognizing this need, Roers Cos. is proud to continue developing Marlowe, a thoughtfully designed 196-unit, 55+ mixed-income apartment community. This four-story development will feature a variety of unit types, ranging from one- to two-bedrooms, and will include both affordable and market-rate options. Designed with comfort and convenience in mind, this development will offer residents access to a host of amenities, including a swimming pool, fitness center, and club room.
Investing in this project not only allows stakeholders an opportunity capitalize on South Carolina’s exciting growth but also supports the development of a valuable community resource that serves the varied needs of residents. The U-Haul Growth Index reinforces the state’s upward population growth trajectory and offers further support for the timing and strategic value Roers Cos. identified when deciding to bring Marlowe to life. With extensive expertise in developing and managing successful residential communities, Roers Cos. is well-positioned to deliver a high-quality living experience that meets the needs of the growing population in Rock Hill, South Carolina.
To learn more about investing in multifamily real estate with Roers Cos. and explore opportunities to expand and diversify your portfolio, please contact your investor relations professional or contact the investor relations team here.
For additional insights on the benefits of investing in South Carolina, click here: Why Invest in Multifamily in South Carolina
Date Published 1/29/2025
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